How can I view overall statistics for my users?

You can access a wide range of metrics and statistics from the Admin section of your account.

For example, to obtain the usage statistics from a specific client or group, you would follow these steps:

  1. Login to your account, and click the Admin text link in the upper right.
  2. Click the Clients or Groups tab.
  3. Enter a full or partial client or group name in the Search box, and click the Search text link.
  4. Click on the client or group name to open up its details in a new window. (You will want to make sure the title of the window in the bar at the top reads "Viewing Client: ..." or "Viewing Group: ...")
  5. Click the Activity tab.
  6. Click the Campaign Metrics sub-navigation item.
  7. Click the drop down arrow in the upper right of the graph, and select Customize.
  8. Change the date in the Campaign sent after (and Campaign sent before field if desired) to the desired timeframe.
  9. Change the Interval to Month, Quarter or Year depending on how you would like to review the data.
  10. Click the Update button.
  11. Click the drop down arrow in the upper right of the graph again, and select Export to CSV and save the file to your computer.
  12. After opening the file, you will see key metrics including:
    • Column C (Senders) will show the total number of unique users in the client or group who have sent at least one campaign in the selected timeframe
    • Column D (Campaigns) will show the total number of campaigns sent by all users in the client or group in the selected timeframe
    • Column F (Emails Sent) will show the total number of emails sent by all users in the client or group in the selected timeframe
    • Column AF (Views % of Recipients) will show the view rate across campaigns sent by all users in the client or group in the selected timeframe
    • Column AI (Clicks % of Recipients) will show the click rate across campaigns sent by all users in the client or group in the selected timeframe
    • Column AH (Clicks % of Viewers) will show the click to open rate across campaigns sent by all users in the client or group in the selected timeframe