Email format - HTML or Plain Text

You have the option to set the email format of a campaign for individual contacts or for whole groups or domains.

Every time a campaign is sent, it is sent as a multipart message. This means that an HTML version and a plain text version are sent out simultaneously, and each recipient device (desktop computer, PDA, etc.) and their specific settings dictate which version is displayed. This is done to maximize deliverability across the wide range of possible devices and settings.

But you can dictate the email format so that only plain text emails are sent instead. Plain text emails do not contain any images, but the recipient can view the full HTML content by clicking on a link within the plain text content.

Plain text emails are useful in the following situations:

• Recipients whose mail server or spam filters are blocking or dropping campaigns (plain text emails have a lower risk of being blocked)
• Recipients using BlackBerriess or older email software that cannot render HTML content properly
• Recipients who do not want to receive images an email due to slow internet connections

To change the email format for an individual contact:

1. Click Contacts in the main navigation menu.
2. Locate the contact by entering a full or partial name or email address in the Search box.
3. Click the down arrow next to the contact's name, and select Edit.
4. Click the Other Fields tab, and select the desired option under Email Format.
5. Click the Update and Close button.

To change the delivery format for a group of contacts or entire domain:

1. Click Groups or Domains in the main navigation menu.
2. Locate the group or domain by entering a full or partial name in the Search box.
3. Click the down arrow next to the group's or domain's name, and select Update Email Format.
4. Select the desired option under Email Format.
5. Click the Update button.